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Editorial Guidelines

Editorial Guidelines

Welcome to AnySauna's Editorial Guidelines. These guidelines are designed to ensure consistency, quality, and clarity in all content produced by and for AnySauna. Our goal is to provide valuable, accurate, and engaging information to our audience about our modern minimal saunas.

Purpose and Scope

Our editorial guidelines apply to all content published on our website, including product descriptions, blog posts, newsletters, and any other written material. These guidelines are intended to maintain a professional tone and uphold the integrity of our brand.

Content Objectives

  • Inform and educate our audience about the benefits and features of our saunas.
  • Engage readers with compelling and relevant content.
  • Enhance brand credibility and trust through accurate and well-researched information.

Writing Style

Our writing style should reflect the modern and minimal aesthetic of AnySauna. The tone should be professional yet approachable, ensuring clarity and readability for a broad audience.

Voice and Tone

  • Professional: Use formal language without being overly complex. Avoid jargon unless it is necessary and well-explained.
  • Approachable: Engage with the audience in a friendly and respectful manner.
  • Concise: Keep sentences and paragraphs short and to the point.

Content Structure

Well-structured content enhances readability and user experience. Use headings, subheadings, and bullet points to organize information logically.

Headings and Subheadings

  • Use <h2> for main section headings and <h3> for subsections.
  • Headings should be descriptive and concise, giving a clear indication of the content that follows.

Paragraphs and Lists

  • Limit paragraphs to 3-4 sentences to maintain reader interest.
  • Use bullet points for lists to break down complex information into digestible parts.

Accuracy and Credibility

All content must be fact-checked and sourced from reputable references. It is essential to maintain the trust of our audience through accurate and reliable information.

Research and Sources

  • Verify all facts and figures before publication.
  • Cite sources where applicable to support claims and provide additional reading.

Content Review Process

To ensure quality, all content must undergo a thorough review process before publication. This process includes proofreading for grammatical errors and ensuring alignment with our brand voice and guidelines.

Proofreading

  • Check for spelling, grammar, and punctuation errors.
  • Ensure consistency in style and tone throughout the document.

Approval

  • All content must be reviewed and approved by the editorial team before going live.
  • Feedback from the review process should be incorporated promptly.

We appreciate your adherence to these guidelines and your contribution to maintaining the quality and integrity of AnySauna's content. For any questions or further clarification on these guidelines, please contact our editorial team.